Micro-businesses hold steady in the storm

Theresa Delaney started her events business, Creative Kind, as a way to bring people together for a few hours of DIY arts and crafts. She loved the in-person experience and never wanted to be an internet entrepreneur. But since the COVID-19 crisis forced her to close her doors in Tucson, Arizona for a few months, she’s been on a forced march to the web. And that has saved her business. 

Today, she and her business partner, Hilari Ross, offer Zoom-based versions of their workshops, on topics such as apron painting and macrame. They’ve also opened an improved online store to sell the 5,000 or so products they stock from local artists, including things like greeting cards, notebooks and puzzles, each of which they photograph and then upload to their site.

“It was definitely a big to-do to move everything online. But we’re very adaptable people. We’re going to be okay,”

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5 ways to make money podcasting

This post was originally published on Dec. 20, 2018, and was updated on Oct. 29, 2020.

For the past few years, podcasting has seen a phenomenal surge in growth. More and more people are starting their first podcast, whether it’s a platform to share a personal passion, have conversations and interviews with others in their field or simply to build their brand. While we’re seeing an increase in podcasts — especially in the current isolated climate — there is also a rise in the number of ways one can make money podcasting.

5 ways to make money podcasting

Here’s a look at the five top ways to make money from podcasting:

  1. Seek out sponsorship and ads.
  2. Embrace affiliate marketing.
  3. Consider creating protected content.
  4. Accept donations.
  5. Build your brand.

Related: How to podcast — A complete guide to starting and growing a podcast

1. Seek out sponsorships and ads

You will … Read more

5 best WordPress plugins for selling digital courses

With a pandemic currently disrupting in-person learning and conference events, digital learning has taken a center stage. And with over 455 million websites using WordPress, many educators are looking to leverage their existing WordPress sites for digital learning. Luckily, there are quite a few helpful WordPress plugins for selling digital courses to help those educators out.

From former school teachers to local mom and pop business owners, it seems like everyone is getting in on the digital course train these days. And, why shouldn’t they? According to Statista, projections show the e-learning market worldwide is forecast to surpass 243 billion U.S. dollars by 2022.

Digital courses are a brilliant way to monetize your knowledge online.

 

In fact, as luck would have it, while researching to write this very post, an email popped into my inbox titled “12 Reasons You Need to Create a Digital Course.”

The email was … Read more