Category: Small Business

You may not know all the best practices for website navigation, but you can probably tell when they haven’t been followed. Have you ever landed on a website and been unsure of where to click in the top navigation? Or, felt overwhelmed by crammed stacks of links in the footer?

If you have, that confusion was likely created by a mix of communication, website design and site hierarchy problems, and it could all be fixed using best practices for website navigation.

What is website navigation?

Website navigation refers to the menus on a website that direct users to internal pages on that site. It includes the top menu bar, links in the footer and sidebar menus. But, website navigation design is much more than that.

Internal link architecture is a sort … Read more

A strong social media presence is the foundation from which you can build a world-conquering brand.

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A year ago, Elsie Russell watched as her home décor shop, 2 Chicks Home and Market, was heavily damaged by a fire that ripped through the 300 block of historic downtown Denison, Texas.

“I just stood across the street with a crowd of people, watching it burn,” she says. “I was thinking ‘I’ve lost everything. Maybe I just need to shut the business down.’”

Naturally, she wasn’t sure if she wanted to attend a boot camp for small business owners that was already scheduled for later that month. Still, friends convinced Russell to attend, and there, among other things, she learned the importance of ecommerce and online business.

She set up new services like curbside pickup and free local delivery through her website. And now, thanks in … Read more

Not everyone is cut out to be an entrepreneur. However, companies can foster employees’ entrepreneurial mindset and stay competitive by encouraging intrapreneurship.

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How many hours each week do you spend emailing clients? Once recent study from CNBC suggests the average worker commits more than five hours a day to tapping away at emails. That’s a lot of time you could get back — and at GoDaddy Pro, we’re all about taking back those hours. It’s why we’re creating a series of free email templates that web pros like designers and developers can use to save themselves serious time.

For many of us, our primary money-making skill doesn’t have much to do with writing. It’s about perfecting a .CSS stylesheet or editing images until (as clients are fond of saying) they have that “pop.” Ask us to handle those techie tasks and we’re all over it. But ask us to write a simple message, say, asking a client to send in content, and it’s a delete-and-repeat ordeal to finally get that email out … Read more