Brandon LaVere: Pushing for #1

We recently caught up with Brandon LaVere, owner of LaVere Web Design, a web design agency based in the metro area of Phoenix. You can find LaVere Web Design on Facebook, Calendly and Google Maps.

The who:

Looks like you’re launching a new website for your business. Congrats! Is that a symptom of leveling up your operation, or more of an overdue task? 

I’m always pushing myself to stay on top of the web development world by producing the latest and greatest website, to showcase to my customers what LaVere Web Design is capable of delivering. In 2021, customers will be able to experience a website where animation and design explore new levels of creativity and practicality.

You’re based in the Phoenix area, which has changed enormously over the last decade or so. Has that affected your business in any way? 

Living in Phoenix has actually caused … Read more

2021 tax calendar for small business owners

This article was originally published on Jan. 3, 2019, and was updated on Jan. 8, 2020 and Jan. 4, 2021. 

This content should not be construed as legal or tax advice. Always consult an attorney or tax professional regarding your specific legal or tax situation.

As a small business owner, it can feel like tax deadlines constantly sneak up. Quarterly estimated taxes? Sending 1099s to contractors? Income tax day? It can be all too easy for busy business owners to overlook the tax calendar, missing a due date and facing a penalty.

And then there’s COVID-19. The pandemic threw the 2020 tax calendar into a frenzy, with the usual April 15th due date moving forward two months to July 15, 2020. The good news is that, as of right now, all tax deadlines for 2021 remain unchanged.

We’re here to help! Bookmark this post and resolve to never find yourself
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Free stuff to give clients: An ecommerce promo calendar for their site

Launching an online store for your client means celebrating the end of a long, often challenging job. But it’s also an opportunity to add value to services rendered. More so than with other websites, the ecommerce site presents an ongoing list of necessary tasks — and marketing is a high-ranking item, whether that by email or other channels like social.

Add a little more value to your services by giving clients this ecommerce promo calendar for the site you just completed (or use it as a reason to check back in with them). This U.S.-based calendar includes key dates for each month of 2021, as well as recommended start dates for the campaigns.

Encourage your clients to kick off their own campaigns with the email template provided below, and then reference the ecommerce promo calendar or upload it to their email platform.

The email template

To begin campaigns, your clients … Read more