7 security tips for working remotely

Working from home (WFH) has its benefits for both employees and employers, yet it also presents distinct challenges. One of those major challenges is cybersecurity and following security tips for working remotely. Keeping the computers and login credentials of employees safe as they view sensitive documents and open work emails on home internet connections is crucial for companies with remote work policies.

And many companies not only have remote policies now, but have even pushed to full remote in the crazy world of 2020 — some with plans to operate fully remote until mid-2021.

For instance, Google recently announced that all Google employees will work fully remote into June of next year. And while this may feel like a big move in a country desperately trying to return to normal, similar policies have already been adopted by other major Silicon Valley companies like Facebook and Intel.

With more … Read more

Tips to boost holiday sales in 2020 with Websites + Marketing

With the holidays rapidly approaching, you may already be starting to set out a plan to boost your holiday sales. Ecommerce is going to lead the way this year, as the pandemic continues to drive a boost in online shopping.

In fact, ecommerce sales from April to May have already exceeded sales during the 2019 holiday season by 7%.

 

With a record-breaking online holiday season expected in 2020, take advantage of these ecommerce holiday preparedness tips to boost your sales.

1. Create a visually compelling store experience

Consumers tend to decide whether they want to buy at the store within the first few seconds of browsing. For this reason, it’s important to provide great visuals, make the information as easy and accessible to digest, and provide consumers with the right “proof” to make the purchase decision.

Here are some helpful tips on how to design your store to … Read more

How to successfully integrate webinars into your sales funnel

When the COVID-19 pandemic started wreaking havoc on small business owners, all I could think about was how much I wished I had more systems in place to earn additional income. If you’re anything like me, you too have been thinking a lot about how to increase your revenue in your online business. With the continuing uncertainty of the times, it’s more important than ever to offer maximum value to our clients, while improving our bottom line. With that in mind, one of the things I’ve been researching extensively lately is the webinar sales funnel.

I believe it’s the next logical addition to my online business, and I want to share with you everything I’ve learned about how to successfully integrate webinars into your sales funnel.

Who knows? You might decide webinars make perfect sense for your business too!

The benefits of incorporating a webinar sales funnel

There are many … Read more

10 ways to improve a podcast website for you or your clients

Are you building or maintaining a podcast website for you or one of your clients? With more than a million shows and 30 million episodes, podcasts have become a favorite for content consumers. If you haven’t built a podcast website yet, you’re bound to at some point.

Unlike Apple Podcasts where the show sits among thousands, or on Facebook where content is subject to the whims of an algorithm, a podcast website is the only platform you or your client own 100%. No rules, restrictions, or limitations. It’s a central place where you or your client can say anything you want to listeners and potential listeners.

Furthermore, a podcast website is a place where collaborators, potential guests, reviewers, advertisers, and the media learn more about the show and its host. Having a professional and accessible platform makes the whole operation appear legitimate. When a new podcaster asks us how Read more

Websites + Marketing: Create eye-catching content with Over by GoDaddy

When it comes to driving growth online, small business owners know that simply “being there” isn’t enough. They need to get noticed and keep customers’ attention — whether that’s on social media, a website or in an email. But finding the time and tools to create a standout presence can be a challenge for anyone trying to make their way online.

  • I’m not a designer.
  • I don’t have enough photos.
  • It’s going to take too much of my time.

Any of these sound familiar? You’re not alone.

Beautiful design made easy

We’re excited to announce that Over by GoDaddy, a powerful visual content creator, is now part of our all-in-one website building platform, Websites + Marketing.

With these new features, entrepreneurs and small business owners can easily create effective, eye-catching content to break through online, in all of the places that matter.

Starting from a vast library of … Read more